With an out of date website that lacked appeal and modern functionalities, the most crucial element lacking was an easy to use Content Management System (CMS). As their existing CMS wasn't user friendly, the website wasn't updated and lacked the wow factor.
The brief received was to design and develop an attracive web presence to engage customers into browsing and choosing to create individual 'wish lists' of their ideal holiday package.
Taking our cast iron Paprika CMS as a basis we adapted our standard ecommerce module to convert the basket functionality into a "Wish List" so customers could compile a list of elements into their dream holiday packages which could then be transmitted securely to the Frontier Travel staff to gather prices and build a tailored holiday solution.
Taking things a step further we added jQuery animations, interactive Google Maps, Social Media links and a special events calendar to assist customers in planning their ideal holiday.
About Frontier Canada
With their office based in South East London, the company Frontier Travel has been selling holidays to Canada for over 20 years.
They specialise in creating tailor-made tourism packages and experiences that are specifically chosen by each client.