e-Newsletters / Mailshots
An email newsletter (or e-newsletter) is one of the most inexpensive and effective ways to communicate with your customers and prospects in a friendly, professional way. Your e-newsletter, if it's done right, can be one of the most powerful marketing tools in your arsenal.
Complete email marketing solution
Interactive Red can help you develop a plan and set up an email newsletter that helps nurture ongoing relationships with clients and drive leads from new customers. We work with you closely, one-to-one, to understand your business and your customers so we can tailor an email newsletter that exceeds their expectations.
Targetted email design
After determining your target audience and the kind of articles that will appeal to your target audience, we can help you plan your entire e-newsletter campaign or just a one off issue. We will design and create a custom format that complements the look of your website and includes appropriate tracked links to areas within it. We can also help create content for your first issue, or for all.
Complete email marketing solution with Scintilla Mail
ScintillaMail is Interactive Red's online email marketing tool aimed companies that require a cost-effective method to deliver email marketing campaigns to large audiences. ScintillaMail removes the need for desktop email marketing sofware giving you full control of your email campaign directly through your browser.
ScintillaMail provides you with all of the necessary tools to set up an email campaign that helps nurture ongoing relationships with clients and drive leads from new customers. With ScintillaMail there are no enforced email design restrictions or structure, you control the entire email marketing campaign so the message that is delivered to your client is as clear and effective as it was meant to be. ScintillaMail gives you the opportunity to decide which format your email is sent in; HTML, Plain Text or both. You can even schedule your email campaign to be sent at a specific date and time!
Powerful email reporting
There's no point sending a marketing email if you can't effectively measure the results. With ScintillaMail, you can easily see who's opened your email campaign, when they opened it and which links they clicked on. Bounces and unsubscribes are also managed by ScintillaMail on your behalf with all data being freely available for download as CSV or Microsoft Excel spreadsheets.
Contact us to get started on your e-newsletters now.